Lady Gaga to launch own perfume

Singer developing signature scent with one of the world's largest beauty companies. Let's hope it doesn't smell like raw meat ...

What does Lady Gaga smell like? We're all going to find out, as the singer is developing a signature fragrance – but our first sniff won't be until spring 2012.

Apparently it takes a long to atomise a mixture of lace, black powder and underarm tartare. Although this as yet unnamed eau de Gaga is more than a year away, there is one consolation for fans – it will be part of a collection. A series of Gaga spritzes conjures all sorts of possibilities: essence of Venus fly trap? Badger pheromones? Dodo sneeze? Pepper spray?

The singer is developing the perfume with Coty, one of the world's largest beauty companies, which has had success with several musician-branded fragrances, including Jennifer Lopez's Glow and Beyoncé's Heat.

Lady Gaga claims to be highly selective about which brands she associates herself with, lending her name to a high-profile partnership with Polaroid and a deal with Heartbeats headphones. "I don't want my fans or anyone to think that I don't put the music first," she told MTV News last year. "[But] I don't see the headphones as separate from what I already do. That's why I was OK with doing it." Distilling the scent of Gaga, we suppose, is at least as essential.

http://www.guardian.co.uk/music/2010/sep/16/lady-gaga-launch-perfume

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Have you tried?

ten times only

Why don't you give it a go once more?
I mean just for the heck of it.

i did


ty